Wednesday, April 4, 2012

Samsung's AdHub Market advertising platform set to debut this year

Samsung's AdHub Market advertising platform set to debut this year
Would it be such a bad idea if Sammy were to try squeezing more revenue out of those five million (and counting) Notes? Not by any means. According to The Wall Street Journal, Samsung, in partnership with OpenX Technologies, is planning to launch an advertising platform of its own at some point during the second half of this year. Dubbed AdHub Market, the service will be able to run on the company's handsets and slates, following a model similar to that of Apple's iAds. The AdHub Market would essentially allow advertisers to shell out cash in exchange for real estate within apps running on most of Samsung's devices. What's not clear, however, is how Google will react to the news...

Samsung's AdHub Market advertising platform set to debut this year originally appeared on Engadget on Wed, 04 Apr 2012 15:56:00 EDT. Please see our terms for use of feeds.

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